Indian multiplexes won’t be hit by telecom Reliance’s day-and-date film service ‘FDFS’. “Besides pricing, content is the ultimate crowd puller, and good content-oriented films have drawn massive audiences at multiplexes.”
Indian multiplexes have made clear that they won’t screen any film released day-and-date on OTT platforms after Reliance Industries Limited’s Jio Fibre announces its First Day First Show service (but no film titles). We’ve been here before with Netflix and others elsewhere.
Reliance Jio plans to bring home the movie watching experience, by allowing its premium customers to stream the movies on the day of the release at the comfort of their homes through JioFiber.
Even if Jio manages to get the massive content and screening rights required for this, going to theaters is still an activity which customers take part in for the sake of the experience of meeting with friends, having popcorn and watching the movie surrounded by cheers on the big screen.
Change is the only permanent. With every change, the Industry is due to feel the heat but it needs to transform for better.
India is all set for a biggest leap in Telecom Sector with Reliance Jio Fiber’s variety of services – 1) High Network Bandwidth, 2) Pay for only One Service but receive Two, 3) A Bundled Subscription to access multiple OTT Applications – Premium Members get the privilege to watch the movies from home on the day of its release, 4) Post Paid Plus Services .. for the cheapest prices ever.
Reliance has come a long way in Indian market. It’s not only providing best in market infrastructure but also bundling other premium services and simplicity of use. Truly disruptive. Reminds me of Steve Jobs and his launch events.
Disruptions has always happened throughout the history and this is nothing new, camera phones killed digital cameras they are getting better every day and may some day replace DSLR’s as well.
Movies will be available on Jio Giga Fiber services on the same day they release in movie theaters in India from mid 2020. Movie ticket prices about to crash just like previously over-priced Telecom company mobile data plans.
The quality of service to be given by Jio will require investment more than 100 Billion USD. Indian Industries should work out a get prepared on taking a lion’s share of that, by working with Jio and make it tough for foreign companies to take away this business.
Story of Reliance Jio’s First Day First Show Offering: Will it reduce the Footfalls in Cinema Theatres in India?
All need to work together and find innovative solutions. Policies, Infrastructure and a lot many things would be round the corner.
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Will Cinema Hall business in India be disrupted by Reliance’s new Jio Fibre broadband service with a ‘First Day First Show’ movie offering? This service will enable customers to watch movies in their living rooms the same day these movies are released in theatres.