Future Group is evolving bigger and bigger Reatil player across India after successfully taking over four regional retail palyers (Bharat Retail and Big Apple in north India, Heritage Fresh and Nilgiris in south India) to strengthen its store strong foothold in the market, Future Group’s agenda to expand its grocery retail footprint on a pan-India level has led to speculation of it eyeing Hypercity, a business that hasn’t done too well under Shoppers Stop.
Hypercity, a sister concern of Shoppers Stop (additionally co-claimed by K Raheja Corp), is one of India’s most prestigious Supermarkets in retail industry. Its 19 Big box format stores traverse marquee areas of Mumbai, Hyderabad, and Bengaluru, Bhopal, Ludhiana, Amritsar, Jaipur, Pune, Ahmedabad, Delhi, and Noida.
Big Bazaar, Future Retail’s Flagship brand, is India’s biggest organised store-based retail showcase, with about 20-25 percent piece of the overall industry. The brand’s 253 outlets are spread crosswise over 127 urban areas in 26 States of India (as on June 30, 2017).
By obtaining Hypercity, Future Retail means to use its retail capacities (by including around 1.4 million square feet of retail space to its current 13.8 million square feet region), building economies of scale, decreasing general cost of operations, extending the quantity of little/comfort outlets (particularly in the metros), and pushing the offers of its edge accretive private name shopper items.
Moreover, the organization’s forceful combination technique is coordinated at rivaling effective brands like D-Mart (operated by Avenue Supermarts), one of the greater players in western India.