Kwality Limited one of the biggest and fastest developing private dairy organizations in India, recently launched another flavour? “Thandai” to its Flavored range and bunch of offerings. The launch was planned due to customer positive reactions and feedback of the earlier launched flavors.
At introduce, there are 5 lip smacking flavors like Kesar, Badam, Elaichi, Butterscotch and Cold Coffee. The item is accessible in retail locations crosswise over North India and leading Modern trade & e-commerce platforms & has been garnering a very positive response from consumers & our channel partners, company said in afiling with
BSE India website.
Indian purchasers are gradually moving from carbonated sodas to more advantageous alternatives and healthier options, flavoured milk represents one of the fastest
growing market segment in the Indian dairy market satisfying the needs to ever demanding consumer preferences.
Kwality Limited is India’s first organization to dispatch Flavored drink with Fortification of Vitamin An and D. Considering the nutritious lacks and the way of life issue, the item has been situated around as an “In a hurry” refreshments which are solid and more nutritious than other comparable beverages accessible in the market.
Mr. Nawal Sharma, President and Head – Business transformation, stated, “We are quite ecstatic to add India’s first ready to drink Thandai fortified with Vitamin A & D in our ready to drink segment of beverages. The product was designed & customised keeping in mind the traditional palate of Indian consumers. We are continuously strengthening our consumer offerings to enable people to lead an active lifestyle. The company has planned the launch of the flavour keeping in mind the upcoming festivity of HOLI which is one of an important festival in India.”
The Company has a solid Research and Development foundation which envelop propelled hardware’s and in-house testing labs with stringent quality control frameworks for upgraded center around Product Innovation and New Product Development. Supporting the solid framework, the organization has a committed and experienced group of experts.